Rock Your Reinvention: Tips For High-Achieving Women Who Want to Successfully Exit Their Six-Figure Corporate Career

41: How to Sell Without Sounding Salesy

Karin Freeland Episode 41

Would you like to make more sales in your business? I mean, who wouldn't, right? Well, today we are going to be talking about how to sell without sounding salesy. This is one of the things that I hear from a lot of my clients who are new to entrepreneurship. They know they need to sell but all of the tactics they’ve seen and learned about feel spammy and disingenuous. 

If you've been feeling resistance to selling your services, whether you're a seasoned entrepreneur or brand new at business ownership, guess what? You're not alone. This is so common and something that all of my clients experience in one form or another at some point during owning a business. 

Key Takeaways:

  1. Change Your Mindset from Selling to Serving:
    • Reframe selling as serving. You're not forcing something on someone; you're offering a solution to their problem. This approach feels more authentic and less salesy.
    • Think of it as recommending a product you love, like a great lip gloss or hair product, to a friend. You’re excited to share because you know it will benefit them. The same goes for your services!
  2. Be Authentic to Your Style:
    • Sales techniques should align with your values and integrity. You’ll naturally avoid spammy tactics because that’s not how you want to be sold to. 
    • Leverage your unique energy, whether it's more feminine (flexible and fluid) or masculine (focused and assertive), to create genuine connections. By coupling both styles you’ll have the greatest success with sales. 
  3. Focus on Outcomes:
    • Sell the transformation, not the features. Clients are more interested in the results they’ll achieve rather than the specifics of your service.
    • By focusing on how you help them achieve their dream outcome, you’ll more easily attract your ideal clients. Requiring you to do less “selling.” 
  4. Make Genuine Connections:
    • Spend time daily nurturing and creating authentic connections, not just when you have something to sell. Learn why I recommend the power hour to all of my clients. 
    • Prioritize building trust and rapport to establish a foundation for future sales. 


Next Steps:

If you're tired of struggling to grow your business or frustrated with your lack of income, I’ve got the proven strategies and systems to help you improve your productivity, boost your profits, and enjoy a balanced life with the freedom and flexibility that drew you to entrepreneurship in the first place.

Let's talk! I'd love to hop on a complimentary call and see how I can help you EDIT Your Business™. Most women are right on the cusp of a breakthrough and just need a few tweaks in mindset, systems, or schedules to make it happen. Book a time convenient for you using my Calendly link: www.calendly.com/karinfreelandaviles. I can’t wait to see you on a call and help your business flourish.

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If you're looking for additional support through coaching, visit my website to learn more about working together and my signature program EDIT Your Life: www.karinfreeland.com/life-coaching

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